The Three Approaches to Valuation
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Valuation

The Three Approaches to Valuation

A practical breakdown of the Income, Market and Cost approaches with guidance on when to apply each.

Updated 17 Aug 2026

The Three Approaches

1. Income Approach

Converts expected future economic benefits into present value. The most common method is the Discounted Cash Flow (DCF).

Enterprise Value = Σ (FCFF_t / (1 + WACC)^t) + Terminal Value

2. Market Approach

Values the business by reference to comparable companies (CCM) or comparable transactions (CTM).

3. Cost / Asset Approach

Based on the net asset value – assets less liabilities, adjusted to fair value.

ApproachBest For
IncomeCash-generating going concerns
MarketCompanies with good comparables
CostAsset-heavy / holding companies
#DCF#market approach#methods